What does the future hold for Design Emporium? MB set his aims high and plans to take on complete projects and provide fabric and wallpaper that can furnish, say, an entire floor at an upscale hotel. “With the amazing foundation that she’s set up, if I was starting from zero now, it would be impossible, but I’m starting in a Lamborghini going 120 KM/H already.”

This week, Cairo, Alexandria and El Gouna will be awash with hoards of interior design enthusiasts, for the biggest interior design event Egypt has ever seen.

Design Emporium is behind it all, as the Zamalek-based interior design pioneer launches its spring/summer 2014 collections with a huge, multi-day street fair across the best showrooms in the country between the 2nd and 5th of April